Fintech & Regtech
Account-based marketing engine for structured finance buyers.
A specialist fintech use case for reaching banks, investment banks and brokerage houses with a structured-finance education and enterprise sales workflow.
Public Context
Specialist team under 100 employees
TeamSec presents itself as a Turkish cloud-based securitization-as-a-service fintech and regtech company operating from Istanbul technopark ecosystems.
Services Used
The Challenge
What needed to work.
Structured finance buyers are senior, specialised and difficult to reach through broad campaigns. The sales journey needs education, credibility and account-level prioritisation.
Map target accounts by institution type, product interest, regulatory context and likely securitization maturity.
Develop executive content journeys that explain ABS, MBS and cloud-based securitization workflows in practical terms.
Use intent signals and media engagement to prioritise accounts for senior outreach and event follow-up.
Deliverables
- →ABM account segmentation
- →Executive education content
- →Intent-signal scoring model
- →Event follow-up workflow
- →Enterprise sales dashboard
Operational Outcomes
- →More focused outreach to finance institutions with relevant use cases.
- →Clearer education paths for complex fintech products.
- →Better alignment between content engagement and senior sales activity.
- →A repeatable ABM model for banks, brokerages and investment institutions.
Next step: Add account-level reporting that connects content, meetings, proposals and product modules.
Discuss similar project →Work With Us
Tell us what you need. We'll route you in 24h.
Pick a service, then the request type. We pair every project with the senior operator who actually owns the problem.
Choose a service to get started